New Esko-CERM integration beats deep-rooted challenges in Variable Data Printing
Variable data printing is a digital printing technology that allows you to personalize every printed piece within your complete printing job. Variable elements like names, barcodes, images or logo’s can be changed from one printed piece to the next, making each product unique. But it’s long and winding road to get there and there’s more than one obstacle in your way.
The new Esko-CERM integration eliminates patchwork, reduces manual touchpoints, and automates the complete prepress workflow. Complex label cases like duo- and tri labels, multiple press runs, hybrid printing and vertical kits used to be time-consuming and the result of a long and error prone process, making it inefficient and not profitable at all. The CERM MIS now connects your customer database to the correct artwork files while prepress job- and product details are shared and submitted in the background via JDF from CERM MIS to Esko Automation Engine.
This state-of-the-art integration for variable data printing is our latest edition to the existing CERM-Esko Automation Engine interface. By streamlining and standardizing a usually complex workflow, the performance of your digital presses is increased, and potential errors are avoided.
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